IPR

YouTube Policy [DRAFT VERSION]

One of the benefits of the OSTRICH project has been the awareness raising of copyright issues and recognition of a need to update policies. A number of key individuals / departments have been involved in creating a draft version of a YouTube policy. Below is an extract from the policy. Once the policy has been agreed by Executive and/or SMT we will provide a further update.

Below are some good practice guidelines for using YouTube material, if you are unsure or need further guidance please contact the Copyright Officer or Learning Technologist team.

 

  • Make sure it is the owner of the content who has uploaded onto YouTube. Common sense need to be used to decide whether the material is legitimate or has been uploaded potentially illegally.
  • Click on the name of the person who has uploaded the material, what other material have they uploaded?
  • Is the material professionally filmed but uploaded by someone who has a diverse set of videos of varying quality?
  • Has it been uploaded by a professional company i.e. Channel 4 or BBC?
  • If unsure who owns the material, a Google search may identify the owner.
  • If sure the owner has uploaded their own material, it is good practice to contact them to let them know you are re-using their material particularly if you are embedding into a module
  • To re-use legitimate YouTube material you only have to comply with the restrictions the owner of the material imposes.

IPR Workshops

Recently I attended two workshops, “OER IPR support online” and “Before you start; OER, IPR and Licensing”.

Both proved very useful in terms of reflecting on what as an institution we should be taking into consideration and providing detailed explanations on IPR/CC issues.

The speakers were excellent proving to be absolute experts in their fields.

http://wiki.creativecommons.org/Creative_Commons_and_Open_Educational_Resources

Implementing the CORRE model at Derby

As we get further into the project there is a greater idea about how the CORRE model will be implemented at Derby.

Initially it was thought that Derby might adopt a slightly decentralised version of CORRE.  However as the project has progressed it has become increasingly apparent that the CORRE model fits Derby’s top sliced approach to the development of e-learning materials.

The major difference to the CORRE model is the addition of a substitution option when copyright clearing media.  This has the obvious benefit of allowing resources to maintain their media where previously they would have had to be removed.

Academics Visited

I have started a series of one to one meetings with tutors delivering courses for the Ostrich project.  Meeting up with the tutors to offer copyright guidance at this stage of the project is intended to pre-empt future time intensive or expensive permission seeking.  The difficulty in seeking permission to re-use material under a creative commons licence, rather than in the more restricted in-house educational use we normally seek, could result in not being able to include dependent third party material.

Working with tutors and encouraging the use of material developed in-house or sourcing creative commons material will possibly create more work for the tutors and the media team at the development stage, but will result in a resource which is more secure and less of a legal headache at a later stage.

Also by using images created by a team of professional photographers and designers offers not only a higher quality resource but a more consistent style.

The meeting on 14th December with Louise Buxton, Programme leader in hairdressing and spa was to discuss the dependent material she intends to include in her module.

The discussion centred around good practice in using third party resources, linking to web pages and using images.

In Louise’s module there will be links to web pages, images and some essential published articles.  The tutor is proactive in substituting in-house material and will be working with the photography team to minimise permission seeking.

Louise is keen to replicate in-house photos on the retail module which uses images to illustrate the impact of displaying products, the displays use branded products. It isn’t essential to have the brands showing so we will replicate the image in-house without brands or trade marks showing.

I had a meeting with Chris Barnes, Lecturer in Psychology on 15th December to go through 5 presentations for the Ostrich project. We discussed whether the removal of some of the third party material would weaken the presentation in any way.  Most can be replaced with either generic images taken from Flickr under the same category of the CC licence we are using for the Ostrich project or replicated in-house.

The presentations use 46 images – 3 need to be copyright cleared, 2 need the ownership verified or retrospective permission for change of use, the tutor owns the copyright of the image and has permission for use in house but not open source

Some taken in hospital by the tutor (with permission) we need to remove any personal data so neither the subject or hospital can be identified

Images illustrating psychological testing can be replicated in-house by the photography team or by the tutor.

A couple of cartoons which were included but are not necessary will be removed.

The meetings have been useful in anticipating the workflow for permission seeking and developing a dialogue with the academics so that they are aware of the support available to them.